Trust is the New Brand: Why Familiarity Alone No Longer Wins Loyalty
April 16, 2025
Visibility isn’t the Victory A few years ago, I stood in the empty lobby of what used to be a…

“A leader is best when people barely know he exists, when his work is done, they will say: we did it ourselves.”
Lao Tzu
In today’s rapidly evolving work environment, leadership must go beyond authority and strategy. Emotional leadership is the foundation for sustainable business success, as Roberto R. Bugatto explains in his Nuclear Leader Model. The ability to connect, empower, and inspire teams has become more critical than ever.
By shifting to an emotional leadership style, organizations can retain top talent, improve team performance, and foster long-term business success.
Learn more about emotional leadership at Succeeding in Business Encyclopedia.