The Art of Product Sourcing – How to Import and Scale Successfully

“The bitterness of poor quality remains long after the sweetness of low price is forgotten.”

Benjamin Franklin

Sourcing products internationally can be highly profitable—but only if done correctly. Hassan Varasi’s expertise in international sourcing, supply chain management, and import strategies highlights how businesses can avoid common pitfalls and scale successfully.

The Fundamentals of Product Sourcing

1. Quality Over Price

• Many first-time importers negotiate for the lowest price, which often leads to poor-quality products.
• Action Tip: Focus on value rather than cost alone—build relationships with reliable suppliers.

2. Understanding Cultural Business Practices

• Different countries have unique negotiation and manufacturing customs.
• Action Tip: Learn about supplier expectations and trade regulations before signing contracts.

3. Managing International Logistics Efficiently

• Mismanaged shipping, customs, and quality control can cause costly delays.
• Action Tip: Work with trusted freight forwarders and have clear quality control agreements.

4. Legal and Trade Compliance

• Intellectual property (IP) protection and import/export regulations are critical.
• Action Tip: Ensure contracts specify pricing, timelines, quality standards, and legal protections.

By mastering product sourcing, businesses can access global markets and scale their operations efficiently.

Learn expert product sourcing techniques at Succeeding in Business Encyclopedia.