The Art of Product Sourcing – How to Import and Scale Successfully
April 27, 2025
"The bitterness of poor quality remains long after the sweetness of low price is forgotten." Benjamin Franklin Sourcing products internationally…

People do not buy goods and services. They buy relationships, stories, and magic.
Seth Godin
1. Inspire – Give Customers a Reason to Buy
2. Deliver an Unforgettable Customer Experience
3. Optimize Your Marketing and Web Presence
4. Eliminate the Negatives – Know Your Weaknesses
By mastering these motivators, you can build a brand that customers trust, remember, and choose—again and again.
Learn more about brand loyalty at Succeeding in Business Encyclopedia.